MTV's "Jersey Shore" Losing Advertisers
I am an addict of reality shows and this one caught my eyes the other night. I could not believe people talk and act like this. But I didn't change the channel. I watched the entire show and want more. And so does my buddy Lil Jerry that is all he talked about at work today was this show.
And I talked to Sandwichjohn staff member Hammer who is from Jersey and he confirmed there really are people like this out in Jersey.
WOW.
The ruckus over MTV's "Jersey Shore" is getting as intense as the hot-headed dramatics on the show.
The controversial new reality series chronicling a spirited group of self-described "guidos" living in a New Jersey beach house has drawn protests of increasing volume from critics. Now it appears calls for a boycott are having an impact.
The Italian-American group UNICO (the same group that protested HBO's "The Sopranos") has asked members to complain to MTV's advertisers. In the past couple days, two advertisers on the show -- Domino's Pizza and American Family Insurance -- have pulled out of the series.
In addition, one major media outlet reported that MTV New York offices were receiving death threats due to the show (the network has denied the report).
"['Jersey Shore' furthers] the popular TV notion that Italian-Americans are gel-haired, thuggish, ignoramuses with fake tans, no manners, no diction, no taste, no education, no sexual discretion, no hairdressers (for sure), no real knowledge of Italian culture and no ambition beyond expanding steroid- and silicone-enhanced bodies," blasted NY Post critic Linda Stasi on Monday. "Would that programming ever have been allowed if the group were African-Americans, Asians, Hispanics, Jewish people?"
President of programming Tony DiSanto, an Italian-American, has remained largely mum on the subject, though he told one group, "The cast takes pride in their ethnicity. In fact, it is a key driver of how they bond with each other and self-identify. They refer to themselves as 'guidos' in a positive manner."
Instead, former "Hills" cast member Spencer Pratt, of all people, defended the network on Twitter: "Linda Stasi you should change your name to Linda Boring if you can't be entertained by young Italian-Americans enjoying youth and partying!"
The initial round of criticism didn't seem to help "Jersey Shore," which debuted last Thursday to a relatively modest 1.4 million viewers.
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Source-THR
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